#BlackHealthNow Brings Covid-19 Experts Straight to the Black Community

TBWA\WorldHealth's campaign offers prevention tips specific to African American audiences

Experience ADWEEK House at Cannes, June 16-19. We’re celebrating 45 years of reporting with Now and Next—a creative opportunity for brands to define who they are and their future in the industry. Register .

When TBWA/WorldHealth launched the #BlackHealthNow initiative in February, it was an in-house campaign to raise awareness around medical bias and to empower black communities with health education.

At that time, no one saw the Covid-19 crisis overwhelming the globe or was prepared for the disparate impact it would have on people of color.

TBWA\WorldHealth

Now, #BlackHealthNow is launching a new series of virtual sessions with doctors, athletes and other fitness experts and community leaders to help promote preventative healthcare and Covid-19 information specific to the needs of black Americans.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Spring Special

Save 30% Off an ADWEEK Subscription Today!

View Your Options

Already a member? Sign in