Profiles in Black Creativity: Gwen Kelly and the Pullman Porters Campaign

Multicultural marketing evangelist shares the story of her iconic American Family Insurance ad

gwen kelly
Gwen Kelly was behind the 2002 Black History Month campaign for American Family Insurance. ANA / Gwen Kelly

For the past two years, in celebration of Black History Month, agency owner Derek Walker has highlighted some of the industry’s most prominent and emerging Black talent. This year, Adweek is partnering with Walker on this inspiring and important project. 

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@zanger Doug Zanger is a senior editor, agencies at Adweek, focusing on creativity and agencies.
Derek Walker is the founder of agency Brown & Browner in Columbia, S.C.