Beats by Dre Brings in an A-List of Athletes for An Ad You Can’t Take Your Eyes Off Of

Directed by Hiro Murai, it's set to Beck's newest track

Serena Williams wears Powerbeats Pro wireless headphones.
Serena Williams joins a cavalcade of star athletes in the new spot for Powerbeats Pro wireless earphones. Beats by Dre

Most marketers would be over the moon if they got the chance to feature Serena Williams in an ad. Or LeBron James. Or Simone Biles. Or Odell Beckham Jr.

@griner david.griner@adweek.com David Griner is creative and innovation editor at Adweek and host of Adweek's podcast, "Yeah, That's Probably an Ad."
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