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After taking last year off, Avocados From Mexico is returning to the Super Bowl with a 30-second commercial in the first quarter. The ad, created by Austin-based agency GSD&M, marks the brand’s seventh appearance in the Big Game.
A short teaser shows comedian Andy Richter dressed as Caesar trying to convince himself he’s right for the part. The preview also kickstarts Avocados From Mexico’s new creative positioning, “Addvocados.”
“The ‘Addvocados’ platform is our strongest yet,” Ivonne Kinser, vp of marketing and innovation at Avocado’s From Mexico, said in a statement.
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