Art Director Behind Iconic Coca-Cola 'Hilltop' Ad Has Died

Harvey Gabor was an alumnus of agencies including McCann and Ogilvy

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Among those lost in the latest swell of the coronavirus pandemic is one of the creatives behind what many consider to be the most iconic and influential ad in the history of advertising.

Harvey Gabor, the art director behind McCann’s 1971 “I’d Like to Buy the World a Coke” ad for Coca-Cola, also known as “Hilltop,” died recently after being hospitalized last month due to the coronavirus, pneumonia and internal bleeding, according to a Facebook post from his wife Barbara.

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