Coronavirus

Art Director Behind Iconic Coca-Cola 'Hilltop' Ad Has Died

Harvey Gabor was an alumnus of agencies including McCann and Ogilvy

Harvey Gabor participated in the reimagining of the ad he's best known for as part of Google's "Project Re: Brief"Project ReBrief
By Erik Oster

November 13, 2020

Among those lost in the latest swell of the coronavirus pandemic is one of the creatives behind what many consider to be the most iconic and influential ad in the history of advertising.

Erik Oster

Erik Oster is Adweek's senior writer covering Agencies.

Recommended articles
Microlearning
View All


How to Use Video at Every Stage of the Customer Journey


Maximize the Value of First-Party Data for Today and Tomorrow


Why Marketers Need Collaborative Work Management


The Keys to Building Your Customer Identity Framework

You Might Like


Are Deals and Savings the Best Way to Reach Uncertain Consumers?

By Matthew Tilley, Senior Director of Content Marketing, Vericast


Busting 5 Common Myths About AI in Content Creation

By Connatix


Dealing With Data Depreciation the Right Way

By PwC x Adobe


Why Nielsen’s Failure Is an Opportunity for the Industry

By Kasha Cacy, Global CEO, ENGINE