Agency Pink Teddy Is Here to Market With People, Not at Them

Getting people’s attention is harder than ever. Whether it’s a billboard, social media post or TV commercial, advertisers and marketers have to make sure a brand’s messaging resonates.

That’s easier said than done if you don’t know where to start.

Pink Teddy is a Detroit-based digital development agency that values people’s trust and attention. The agency earns it with content that is purposeful, interesting and valuable.

In this episode of Young Influentials, founder José Maldonado joins Adweek digital editor and host Colin Daniels to discuss how the agency came about, the power of brands to truly impact society with the right messaging and providing space for communities.

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