Ad Council PSAs Highlight Struggles, Joys of #Dadication in Unscripted Campaign

Four fathers speak from the heart in 'docu-cinematic' videos

When his daughter falls off her bike, Durrell will be there to catch her. It’s not the experience he had as a kid, but he’s rewriting history for the next generation. And Joseph wants to set an example for his children, overcoming his drug addiction and inspiring them to dream big.