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Accenture’s aggressive pivot into the agency world continues unabated.
Accenture Interactive, the consulting giant’s marketing subsidiary, announced today it has acquired California-based design and marketing agency Wire Stone.
Neither party disclosed the terms of the sale. According to a release, it is Accenture’s 15th such acquisition in the past five years. That includes digital strategy shops like Pacific Link as well as more traditional creative agencies including London’s Karmarama and Australia’s The Monkeys. Last week, the company’s consumer goods and services division bought U.K.-based marketing
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