A Naked Cyclist and Doughnut Maker Help Sell Portland Tourism With These Interactive Statues

Wieden+Kennedy's quirky creations are traveling the country

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Tourism advertising in the Pacific Northwest, like the culture of the place in general, has a long history of being different. Visit Seattle, for example, once placed tiny libraries across the country. They also use ambitious documentary film work from its agency, PB&, to spark a different narrative.

A bit to the south, Travel Oregon and Travel Portland, both Wieden+Kennedy clients, have gone the eclectic route as well. Giant cuckoo clocks, understated slogans and whimsical reflections on the city and state very much fit the friendly, oddball vibe.

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