3 Ways Agencies Can Help Their Creatives Avoid Career Burnout

Taking breaks will also help them garner new ideas

Unsurprisingly, a work-life balance will reduce your chances of burning out. Getty Images

Marketing is an industry overflowing with supremely talented, creative people. Agencies around the globe buzz every day with energy and ideas that bend the framework of what’s possible. Creative-minded people are hopeful and determined. The sharp edge of creativity is two-sided, however: Creative-minded people are also sensitive and self-destructive. Career burnout is rampant. Even suicide rates among those who work in creative fields like advertising and marketing are markedly higher than their non-creative peers.

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Marco Scognamiglio is the global CEO for RAPP.