Calling the past year a challenge would be a remarkable understatement, but it also provided a hard reset for an industry hungry for fresh ideas. These global agency leaders didn’t just execute new ideas; they weren’t afraid to push the envelope or in some cases, get downright strange. That eccentricity is what made their work unforgettable, and the marketing landscape is all the better for it. Here are 15 international leaders who rose to the occasion in major ways:
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