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MJV Innovation’s B2B2C Ebook Provides a Strategy for 2024

MJV Innovation, a leading global consultancy on digital transformation, customer experience, and design thinking, provides retail and CPG executives with a roadmap to tackling B2B2C strategies in its ebook, B2B2C.

MJV Innovation, a leading global consultancy on digital transformation, customer experience, and design thinking, provides retail and CPG executives with a roadmap to tackling B2B2C strategies in its ebook, B2B2C.

The book explains the meaning of B2B2C, what the model looks like in practice, as well as why it has become a growing trend. It also provides a strategy for implementing a B2B2C model and incorporating related tactics such as O2O.

Download the ebook for free at: https://content.mjvinnovation.com/ebook/b2b2c 

For additional insight into the most important trends shaping the future of retail and CPG, MJV has released its annual report from NRF’s Big Show, the leading conference for retail leaders: https://trendsreport.mjvinnovation.com/en-us/nrf-trends-report-2024/  

About MJV Technology and Innovation

MJV Technology and Innovation is a leading global consulting and development firm specializing in digital transformation. The firm serves Fortune 500 clients including Coca-Cola, Delta, BNP, Cartier, and more in implementing data-driven innovation and strategies, including design thinking, ESG practices, consumer experiences, and data analytics. The firm was founded in 1997 and has locations across the US, Europe, and Latin America.

MJV Technology & Innovation is a multinational consulting firm specializing in design thinking, innovative strategy and data analytics for Fortune 500 companies. They serve clients including Coca-Cola, BNP, Delta, Sanofi, Santander, Bradesco and more across North America, Europe and LATAM. MJV's multidisciplinary team is made up of designers, engineers, anthropologists, data scientists, developers, entrepreneurs, and more. We believe in collaborative work and we apply Design Thinking and Agile Methodologies as a guide to all our projects. Learn more at http://www.mjvinnovation.com