Los Angeles - August 25, 2021 -- Riot Games, the developer and publisher of titles including League of Legends and VALORANT, announced today that Erin Wayne has joined the company as the Global Head of Player Community. Erin will shape, develop, and lead Riot’s interactions with players, including direct to community, social, editorial and influencer relations. This new role is a major part of Riot’s effort to evolve the art of engagement in bold new directions.
“Now that Riot is expanding from one game to a whole suite of titles, community engagement is going to be both more critical and more complex than ever,” said Jason Bunge, Riot’s CMO. “We needed someone who understood and thrived in that kind of environment, and Erin was a natural choice. She’s been an influencer herself for years, and she’s leading the field in her efforts to bridge the gap between the community and developers. Players are gaining an amazing ally here at a company that already puts them first.”
“Fostering communities around shared interests is something I’m incredibly passionate about, so the opportunity to join Riot to support their expansive, dedicated playerbase is truly exciting,” said Erin. “I’ve long admired Riot’s innovative growth across not only gaming, but also music and entertainment, because they’re redefining what it means to build and nurture a sense of community with players in almost all facets of the media they consume. I’m honored to be joining such a diverse, creative team and look forward to helping deepen the relationship between Riot and players across the globe.”
Erin has spent the last seven years at Twitch, where she created and led their community outreach team, focused on engaging, exciting, and educating Twitch’s users. She also oversaw creator marketing, influencer marketing, and internal business partners across Twitch and its parent company Amazon.
Elisabeth Korody, Riot Games