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Big Happy Announces Corey Ferengul to Board of Directors

Big Happy Announces Corey Ferengul to Board of Directors. The veteran advertising and technology leader brings decades of product, revenue and startup advisory experience, including in the mobile rich media space.

NEW YORK – – November 14, 2022 – – Big Happy, Inc., today announced the appointment of Corey Ferengul to the Company’s Board of Directors, effective immediately.

Ferengul joins the Big Happy board as an Independent Board Director while currently serving as CEO of Yello, the leader in campus recruiting solutions. Prior to Yello, Mr. Ferengul spent years in key leadership roles at various adtech companies, notably as CEO of Undertone, a market leader in high impact digital media and advertising, which was acquired for $180M during his tenure. Ferengul has also served in Board and Advisory roles for successful start-ups and many companies that have exited including AcuityAds, Popular Pays and Provi, and is an active member of the Chicago-based Hyde Park Angels investment group.

“Corey’s depth of past experience in working with leaders in the mobile space, but also successfully advising startups at a similar stage as ours make him an ideal fit for our Board of Directors and a no-brainer to add to the team,” said Jonathan Frohlinger, CEO and Chairman of the Board. “The Big Happy leadership team has had a number of opportunities to connect with Corey and each time has come away with insights that will help our business grow. We have no doubt he will provide tremendous value for our shareholders as our first Independent Board of Director.”

“I’m a product first guy.  When given the opportunity to look under the hood of Big Happy’s ad platform and hear about their roadmap, I got excited.  I feel today’s ad buying world has lost sight of amazing creative and the impact it can have on consumers.  I think Big Happy is well positioned to help advertisers take their messages to the next level,” said Mr. Ferengul. “I’m excited for the opportunity to join the Big Happy Board on its journey to creating best in market high impact mobile ads.”

Big Happy is a leader in the mobile brand advertising and immersive technology space. Bringing together creativity, data targeting and premium publisher quality, Big Happy enables advertisers to break out of non-effective and boring ad creative and build connections with consumers on the most important screen– the phone. Through our high-end publisher platform, as well as our AdTech expertise and award-winning creative studio, brands and agencies have the ability to their target consumers and drive action.