Level up your creative strategy with Sir John Hegarty, will.i.am and leaders at TwentyFirstCenturyBrand, Walmart, Spotify, Hartbeat and more. RSPV and join Adweek Abroad in Cannes: The Business Case for Creativity at Whalar House, June 18–22.
Can someone help us solve the mystery of the cows? We’ve missed them, but apparently there are ads in the New York subways that say, “The Cows Are Coming. May 12th,” according to an AdFreak reader who hoped that our “insider knowledge” could tell her why the cows were coming and why they’d picked May 12th to arrive. Sorry, though the breadth and depth of our insider knowledge is legendary, we really don’t know about this one.

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