Verizon's Star Wars Fan Family Puts Other Halloween Costumes to Shame

Jabba dad, Death Star daughter and more

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

There's a lot for Star Wars fans to love—and for nerdy parents to envy—in this new Halloween-themed spot from mcgarrybowen for Verizon. The highlight is definitely the eccentric costume selection, proving this family is more than your average Star Wars-crazed clan. Dad is nearly devoured by his Jabba the Hutt costume. Their youngest is strapped to dad's corpulent form, kitted out in the smallest, most adorable slave Leia outfit ever designed (let's not think too hard about the implications there).

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in