In this rather unexpected environmental message from Leo Burnett for the World Wildlife Fund, a space-faring chimp returns to Mother Earth after 65 years to discover a 21st-century "wasteland" and shed a tear that would break the heart of Iron Eyes Cody. While it seems like an inspired twist on Planet of the Apes ("You maniacs! God damn you all to hell!"), it's actually a reference to the chimps we launched into space in the '60s.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in