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There's been a lengthy lead-up to this new Diet Pepsi spot (from TBWA\Chiat\Day in Los Angeles) starring Modern Family's Sofia Vergara and soccer star David Beckham. First, Sofia showed up in a Diet Pepsi print ad, which people hated on for making her unrecognizable. Then, Beckham did one of those fake-sports-tricks videos for the brand that showed him kicking long balls on the beach—a clip notable mostly for the bystander's annoying reaction. So, now they come together for the bona-fide splashy TV commercial.
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