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Here's one from the warm-and-fuzzies school of advertising.
Jack Andraka, barely a teenager, decided to develop an early-detection test for pancreatic cancer after his uncle died from the disease. [UPDATE: AdFreak has learned that the man who died might not technically have been Andraka's uncle but rather a close friend. In any case, Andraka has consistently referred to the man as an uncle.] He asked 200 researchers and other experts for help. Only one, a doctor of oncology at Johns Hopkins, provided him with lab space to use after school.
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