Mock Commercial for Beans Is Better Than Almost Any Real Commercial for Anything

Cinesite shows off its chops

Visual effects studio Cinesite produced this crazy-good mock commercial as a way to show off its creature animation skills. And one hell of a creature it is—a marauding beast who takes umbrage at being awoken from its cave by some astronauts, who take a serious beating for their transgressions. Except one guy gets away … or does he?

The spot was written and directed by animator Alvise Avati. Read more about it here. Credits are below.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in