Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
Anyone who knows Jim Riswold knows he has a bit of a Hitler obsession—or more specifically, an obsession with making the Nazi leader look stupid through art. Speaking to Vice in 2011, the legendary Wieden + Kennedy copywriter explained:
"Bad guys don't mind being called bad guys. But bad guys don't like to be laughed at. I have always thought humour could diffuse fears and deflate even the most evil of egos. Voltaire said, 'I have never made but one prayer to God, a very short one: "O Lord, make my enemies ridiculous."
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in