Marmite, that classic spreadable black paste on which every British child is raised—and which everyone but the British seems to despise—is marking Queen Elizabeth II's Diamond Jubilee with a special limited-edition Ma'amite jar branded with a Union Jack. The advertising, by DDB U.K., humorously stars the Queen's corgi, seen alternately intrigued and repelled by the stuff in a regal print ad, to match the brand's longtime slogan, "Love it or hate it," recast in Queen-speak here as "One either loves it or one hates it."
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