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Lego is making great customer service look like child's play.
Last year, there was the heartwarming story from Massachusetts about the 11-year-old boy to whom Lego sent a discontinued set for which he'd scrimped and saved for two years.
Now, here's a similar story of goodwill from Britain. It began when 7-year-old Luka Apps spent his Christmas money on a Lego Ninjago Ultra Sonic Raider set—but then lost the Jay ZX ninja figure on a shopping trip with his father.
Luka decided to write a letter to Lego:
Hello.
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