Level up your creative strategy with Sir John Hegarty, will.i.am and leaders at TwentyFirstCenturyBrand, Walmart, Spotify, Hartbeat and more. RSPV and join Adweek Abroad in Cannes: The Business Case for Creativity at Whalar House, June 18–22.
To whom it may concern:
So, the Red Sox won the World Series. That means we at Jordan’s Furniture now have to make good on that offer of free sofas, chairs and beds for customers who ordered them between March 7 and April 16 of this year. We took 30,000 orders. The stunt was a huge success, got us lots of headlines and boosted our visibility. Our marketing department deserves all the credit. They’re a superbly talent bunch of out-of-the-box thinkers.

WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in