J. Crew Sneaks Into Its First National TV Ad in a Deal With MasterCard

Of course it stars the perfect family


First came Donner and Blitzen. Then Snow and Heat Miser. Now, you can add J. Crew and MasterCard to the list of classic yuletide pairings. Well … maybe not.

The clothing retailer, in what is apparently its national TV ad debut, joins with Team Priceless for a 30-second spot explaining that you can now use MasterCard's MasterPass digital-wallet service to speed up and simplify J. Crew checkouts online and in stores.

The spot, by McCann XBC, is an extended riff on family holiday-card photo shoots.

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