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Prankvertising can be annoying. Aggressively messing with people for questionable purposes is, after all, obnoxious behavior. But when it promotes something that is intended itself to be scary, it can be irresistible.
In that vein, Thinkmodo is getting rather good at public horror-movie stunts. First, it got a creepy chick to literally bend over backwards in a beauty salon for The Last Exorcism Part II. Now, it gets another creepy chick to show off freaky telekinetic superpowers in a coffee shop for Carrie—the upcoming horror film based on Stephen King’s 1974 novel.
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