He's an Angry Elf! Agency Pranks Its Own Employees for Holiday Card

Weather isn't the only thing that's frightful

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

What better way to cap off the year in which agencies were obsessed with prankvertising than with an agency pranking its own staff?

Baltimore shop Planit created the amusing video below after luring unsuspecting employees to sing holiday songs on camera. When a Leatherface-masked elf jumps out of the large present next to them, their reactions range from sprinting panic to cool-headed indifference.

There's not much more to it than that, but the wide array of staff responses make it worth a watch.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in