France, Often Late to U.S. Culture, Had a Great Reaction to Getting Game of Thrones on Time

Winter is coming, at the same time for all

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France is tired of America getting access to the coolest things first. So now it's drawing the line at Game of Thrones.

To promote French cable provider Canal+ airing the Game of Thrones Season 6 premiere at the exact same moment it debuts in America on HBO (that's 3 a.m. on April 25 for those en France), agency BETC created a clever outdoor campaign. 

Each illustrated ad shows something Americans got to enjoy long before the French could, from blue jeans to skateboards.

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