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Folks are approached by strangers on the streets of SoHo, blindfolded and whisked away to strange, smelly locations. That's typical treatment in NYC, and locals are surely used to it by now. But this is a new Febreze fabric freshener "Breathe Happy" campaign by Grey New York. In the ads, people are taken to stinky spots ranging from a Chinese eatery kitchen with raw fish on the counters to a dank and filthy room with crud on the walls.
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