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You didn't know this, but cheesy commercial actors all know each other, they compete in ESPN fantasy football leagues together, and they all battle to be commissioner—even daydreaming about it while they're supposed to be working.
That's the premise of this goofy, meta campaign from Wieden + Kennedy New York, featuring a fake allergy medicine commercial actor, a fake restaurant commercial actor and a fake shampoo commercial actor—idiots, all—who are engaged in a silent war to become commish, lest the others bring their questionable talents to the job.
Critics will complain that these are just ads for ad people.
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