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The idea? Play off Canada's bilingualism by jumbling English and French words on bottle caps of Vitaminwater. The result? The phrase "You Retard" appeared on the lid of a young woman's drink. Even worse (if that's possible), the girl has a half-sister with cerebral palsy.
The snafu came to light this week after Edmonton photographer Blake Loates found the message on her Vitaminwater lid while eating at a restaurant. She sent a photo to her father, Doug Loates, who fired off a lengthy (and tremendously poignant) letter to Coca-Cola demanding an explanation.
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