Century 21 Sells Walter White's House in the Only Worthy Brand Tie-In to the Breaking Bad Finale

'Fit for a king'

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Many brands tried to ride the Breaking Bad bandwagon for last night's series finale, with results that were generally clumsy or worse. The exception was Century 21's inspired listing of Walter White's Albuquerque home for sale on Craigslist. The house is "fit for a king," says the promotional copy, which had lots of fun little plot points worked into it. Don't get sucked in, though—it might actually be in worse condition than the listing would indicate.

The stunt was dreamed up by Mullen.

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