Apple/Lugz flap gathering momentum

The Apple/Lugz controversy, first reported here on AdFreak a week ago, continues to grow. The New York Post ran a second story about it yesterday (although, sadly, it refers to us as “Adfreaks.com”), and Stuart Elliott devotes a column to it this morning in The New York Times. “In the last week, the bloggers have posted scores of comments describing and decrying what they have deemed to be far too many similarities between the Apple commercial, created by the longtime Apple agency, TBWA\Chiat\Day, and a spot produced three years ago by another agency, which was selling the Lugz brand of boots,” Elliott writes.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in