Apple Celebrates All the Ways iPhones Make You a Better Parent

Find your dog, watch your kids, tend your garden

#SMW is right around the corner. Join us April 9-11 in NYC to get up to speed on all the latest strategies, technologies and trends you need to be following. Register now.

Don't worry, the future of the species is safe in Apple's hands—just look at all the ways the iPhone can help you better take care of your kids.

With the right apps and add-ons, it's a baby monitor, an educational aid, a thermometer and a flashlight to check for monsters under the bed. That, and much more, says a new ad from the brand.

It's a success insofar as it does what tech ads do at their best—illustrate how products make peoples' lives better, or at least more convenient.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Spring Special

Save 30% Off an ADWEEK Subscription Today!

View Your Options

Already a member? Sign in