Editor’s Pick

Sustainability

Ecommerce Brands Look to New Sustainability Measures as More People Shop Online

By Paul Hiebert


The key to achieving customer centricity is scaling and connecting first-party data relationships through data collaboration.

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Latest News
Coronavirus

Target Donates $1M for Free Rides to Vaccine Appointments

By Richard Collings

Retailing

Gloria James Is the Face of Walmart’s 2021 ‘Fight Hunger. Spark Change.’ Campaign

By Lisa Lacy

Politics

Supreme Court Throws Out Decision Saying Trump Can’t Block His Twitter Critics

By Scott Nover

First Things First

17 Sustainability Stars; Fernando Machado’s Future: Monday’s First Things First

By Jess Zafarris

Challenger Brands
Challenger Brands

Community Over Cookies: How Slim Jim’s Long Boi Gang Claimed Victory in March Adness 2021

By Jess Zafarris

Creative Disruption

ThirdLove Unveils Loungewear As Intimates Business Matures

By Richard Collings

Challenger Brands

A Cremation Service Explores the Beauty of Memories in Its Inaugural, Animated Campaign

By Shannon Miller

Challenger Brands

Financial Challenger Revolut Looks to Fill Key Roles Before International Marketing Push

By Stephen Lepitak

2021 Outlook
Retailing

What Does the Future Hold for Newsstands in a Post-Pandemic World?

By Jane L. Levere

2021 Outlook

Avocados From Mexico Created a Sportswear Line as Part of Its Quirky New Rewards Platform

By Patrick Kulp

2021 Outlook

Google Will Lower Some Payment Fees for App Developers

By Scott Nover

2021 Outlook

Loft Faces Backlash for Dropping Plus Sizes

By Lucielle Salomon

Promoted Content

Performance Marketing on TV Is Here to Stay

By Steelhouse

Your Questions About First-Party Shopping Data Answered

By eBay Ads

The Marketer’s Guide to Generation TikTok

By StudentBeans

4 Ways to Revamp Your Customer Acquisition Strategy for the Next Phase of Digital Transformation

By Cognitiv

Partner Experts

What Would Your Media Strategy Look Like If Your Company Was Founded Today?

By Brad Auerbach

We’re All Invited to the Sandbox If We Play by Google’s Rules

By Loch Rose

Conversational Marketing Is Key to Future-Proofing Your AI Strategy

By Ali Gwin

More Listeners Streaming Audio During the Workday Means More Opportunities to Reach Them

By Melissa Paris

Adweek Podcasts
Adweek Podcasts

Adweek Podcast: The State of Sustainability

By Nick Gardner

CMO Moves

Walmart’s CMO on the Power of Intentional Moves and “No Look Backs”

By Heide Palermo

Adweek Podcasts

Beyond the Pledge: Workplace Inclusion

By Nick Gardner

Adweek Podcasts

Adweek Podcast: Creativity From Across the Globe

By Nick Gardner

Magazine

Sustainability

Adweek’s Sustainability Stars: 17 Brand Leaders on a Mission to Help Our Planet

By Adweek Staff



Media Agencies

Media Agencies Are Embracing Data Ethics to Help Clients Do What’s Right, Not Just What’s Legal

By Erik Oster



Data Points

Infographic: Brands Should Take Note of Consumer Image Search Habits on Sustainability

By Nicole Ortiz



Voice

5 Ways Marketers Can Approach Sustainability Like a Creative Project

By Jemma Campbell


In case you missed it

Leadership & Talent

Fernando Machado Is Joining Activision Blizzard as CMO

By Kathryn Lundstrom



AdFreak

Petco Imagines Pets as People in Its First Campaign as a Wellness Brand

By Shannon Miller



Accounts

Facebook Is Reviewing Creative Partners, Adds Johannes Leonardo to Roster for Instagram

By Erik Oster



Data & Insights

NFTs Are All the Rage, but Who’s Actually Buying Them?

By Kathryn Lundstrom


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Agencies
Media Agencies

Media Agencies Are Embracing Data Ethics to Help Clients Do What’s Right, Not Just What’s Legal

By Erik Oster

Media Agencies

S4 Capital’s MediaMonks Gains Allianz as New Client

By Stephen Lepitak

Leadership & Talent

Marcus Collins Joins Wieden+Kennedy New York as Head of Planning

By David Griner

Independent Agencies

Iris promotes its First employee Claire Humphris to London CEO

By Stephen Lepitak

Brand Marketing
Perspective

How Warner Bros. Built a Fake Brand That Lives Beyond the Cartoon World

By Robert Klara

Life After Lockdown

As Vaccinations Continue, Gyms Shift to Hybrid Models to Increase Membership Numbers

By Tiffany Moustakas

Accounts

Stagwell Agencies Pick Up Atlantic Broadband Contract

By Kyle O’Brien

Voice

We Need More Empathy in Marketing Right Now

By Pat Timmons

Commerce
Sustainability

Ecommerce Brands Look to New Sustainability Measures as More People Shop Online

By Paul Hiebert

Amazon

The Amazon Union Vote in Alabama Is a Watershed Moment—Here’s Why

By Lisa Lacy

Ecommerce

Can Hudson’s Bay Beat Amazon in Canada?

By Lisa Lacy

Creative Disruption

ThirdLove Unveils Loungewear As Intimates Business Matures

By Richard Collings

CONVERGENT TV
Programming & Performance

Guy Fieri to Stay at Food Network in 3-Year Exclusive Deal

By Mollie Cahillane

Streaming & OTT

Bridgerton Breakout Regé-Jean Page Won’t Return for Season 2

By Mollie Cahillane

Briefly

Adult Swim Jr. Debuts in April Fools’ Faux Rebrand, With Wendy’s Tie-In

By Jason Lynch

TV Upfronts

CBS Revives CSI, Bringing Back William Petersen and Jorja Fox

By Jason Lynch

Creativity
AdFreak

Barilla and Alkemy Tell the Legend of Pasta Carbonara With a Breathtaking Short Film

By Leonardo Faierman

Cannes Lions

Is Cannes Lions 2021 Happening? Here’s What We Know So Far

By Stephen Lepitak, Erik Oster

Life After Lockdown

Google Ad Encourages All to Get Vaccinated So We Can Get Back to What We Love

By Shannon Miller

PSAs

This Awkward TV Moment Was Actually a Mental Health PSA

By Stephen Lepitak

Inside the Brand
Leadership & Talent

Motivating Teams is Not a One Size Fits All Approach

By Kenna Ranson, Caroline Giegerich

CMO Moves

Walmart’s CMO on the Power of Intentional Moves and “No Look Backs”

By Heide Palermo

CMO Reboot Playbooks

Leading Social Responsibility for Your Organization with Jacksonville Jaguars CMO

By Julian Duncan

Women Trailblazers

How Yumi Co-Founder Found a Way to Spotlight Real Parent Pandemic Stories

By Luz Corona

Media
Leadership & Talent

Khartoon Weiss Translates TikTok for 20th-Century Businesses

By Scott Nover

Politics

Google Wins in Supreme Court Case Against Oracle

By Scott Nover

Politics

Supreme Court Throws Out Decision Saying Trump Can’t Block His Twitter Critics

By Scott Nover

Media

Media Buyers Sound Confidence in Cinema Sector Before Silver Screen Reopenings

By Stephen Lepitak

Performance Marketing
Out of Home

Uber’s Digital Ad Displays Are Coming to New York City Yellow Cabs

By Scott Nover

Fin Tech

Transaction Data Is the Most Powerful Predictor of Future Behavior

By Stephen H. Yu

Digital Transformation

Why Marketers Plan to Continue Using QR Codes in a Post-Pandemic World

By Patrick Kulp

Performance Marketing

Consumers Are Checking Their Phones 60 Times a Day. Here’s How to Monetize These Micro-Moments

By Jessica Hawthorne-Castro

Programmatic
Programmatic

Connected TV Saw Big Gains During the Pandemic

By Andrew Blustein

Mobile

Apple Clamps Down on IDFA Workarounds

By Andrew Blustein

Platforms

Facebook Extends Deadline for iOS Apps on Audience Network to Go Bidding Only

By David Cohen

Platforms

Facebook Analytics Will Go Away June 30

By David Cohen

Social Marketing
Platforms

Paywalls Are Coming to Twitter as Platforms Adjust to the Creator Economy

By Scott Nover

Audio & Podcasting

On Repeat Becomes Second Spotify Personalized Playlist Available for Sponsorship

By David Cohen

Platforms

Red Nose Day Remains Digital for 2021

By David Cohen

Platforms

TikTok Begins Grooming Itself for National Pet Day

By David Cohen