EDITOR'S PICKS Cheez-It and Boxed Wine Come Bundled Together in This Unexpected Summer Collaborationby Shannon MillerCheez-It and Boxed Wine Come Bundled Together in This Unexpected Summer Collaborationby Shannon MillerCheez-It and Boxed Wine Come Bundled Together in This Unexpected Summer Collaborationby Shannon MillerCheez-It and Boxed Wine Come Bundled Together in This Unexpected Summer Collaborationby Shannon MillerStreaming & OTTPandora and Astrology.com Do the Most Leo Thing Ever to Celebrate Leo Seasonby Sara JerdeLegacy BrandsHeinz’s Craving-Inducing New Ads Launch Its First Brand-wide UK Marketing Push in a Decadeby David GrinerPublishers & PlatformsTo Attract Millennials, BBC News Launches Worklife, Powered by New Techby Shoshana WodinskyAd of the DayBored at Work? A Job Service Injected Its Spokeswoman Into Real Videos to Catch Your Eyeby T.L. StanleyWith Sesame Street’s Help, Ad Council Urges Autism Screenings for KidsThe PSA videos were created by BBDO New York and Dieste.Johnson’s Baby Powder Isn’t the First Product to Scare the Hell out of Consumers8 troubled brands that shook the faith of American shoppers.How 50-Year-Old Fla-Vor-Ice Became an Enduring American Summertime StapleMartin Sorrell’s Thoughts on New Words in Merriam-Webster Dictionary, From ‘Influencer’ to ‘Buzzy’Dynamic Podcasting Promos May Finally Be Nearing a Tipping PointHow Americas for Possible’s CCO Embraces Her Competitive SpiritHotelTonight Brands the Booking Equivalent of FOMO: FOBO, the ‘Fear of Better Options’Alibaba Is Courting US Small BusinessesThe Biggest Questions We Have For the TV Industry Going Into 2019 TCA Summer Press Tour Popular Now 1 Cheez-It and Boxed Wine Come Bundled Together in This Unexpected Summer Collaboration 2 Pandora and Astrology.com Do the Most Leo Thing Ever to Celebrate Leo Season 3 Dynamic Podcasting Promos May Finally Be Nearing a Tipping Point 4 Bored at Work? A Job Service Injected Its Spokeswoman Into Real Videos to Catch Your Eye 5 Here’s Every Grand Prix Winner From the 2019 Cannes Lions How 50-Year-Old Fla-Vor-Ice Became an Enduring American Summertime StapleMartin Sorrell’s Thoughts on New Words in Merriam-Webster Dictionary, From ‘Influencer’ to ‘Buzzy’Dynamic Podcasting Promos May Finally Be Nearing a Tipping PointHow Americas for Possible’s CCO Embraces Her Competitive SpiritHotelTonight Brands the Booking Equivalent of FOMO: FOBO, the ‘Fear of Better Options’Alibaba Is Courting US Small BusinessesThe Biggest Questions We Have For the TV Industry Going Into 2019 TCA Summer Press Tour 40 Years Bold Highlights and head-scratchers from four decades of Adweek Read more > Highlights and head-scratchers from four decades of Adweek NBC, Nielsen, WarnerMedia and Spotify Execs on What Adweek Means to Themby Chris AriensUS Soccer Star Tim Howard Talks Career Highs, Branding and What’s Nextby Chris AriensWhy Adweek Is the ‘Definitive Source’ for These Media Execsby Chris AriensWhat Adweek Means to These Twitter, YouTube and Hulu Execsby Chris Ariens This Week's Issue The hottest topics from the newest Adweek The hottest topics from the newest Adweek AgenciesMartin Sorrell on Challenging the Ad Industry Giants He Helped Createby Ronan ShieldsVoiceIt’s Time Brands Add Genuine Consciousness Into Their Marketing Mixby Max LendermanAmazonAmazon Might Use 3D Body Scans to Customize Clothes—and Also Capture Your Databy Lisa LacyData PointsInfographic: Most Consumers Only Consider 2 to 4 Brands When Making a Purchaseby Sammy Nickalls In Case You Missed It Get caught up on all of the informative, inspiring and interesting reads Get caught up on all of the informative, inspiring and interesting reads Experiential‘Your Wildest Hot Dog Dreams Can Come True.’ Oscar Mayer’s Wienermobile Is Now on Airbnbby David GrinerAdFreakCats Movie Trailer Unites the Internet Under One Shared Message: ‘WTF Did I Just Watch?’by David GrinerVoiceNike’s World Cup Spot Celebrated Women but Sidestepped Addressing Pay Inequalityby Justin TobinAd of the DayThis China Airlines Ad Makes Travel Sound Absolutely Dreadful. And It’s a Huge Hitby David GrinerAdFreakOriginal Songs by Jeremy Renner Pack a Prodigious Punch in New Campaign for Jeepby T.L. StanleyRetailBaskin-Robbins and Netflix Made a Spy Game for Stranger Things That Uses Only 1985 Techby Marty SwantAdFreakKFC Just Launched a Bucket Hat That, If You Want, Still Doubles as a Chicken Bucketby David GrinerCannes LionsCheck Out the Best Insider Shots From Adweek in Cannesby Alexa ComeauGet Adweek's Morning Digest Newsletter in your InboxWhat marketers need to know todayBusiness Type*---AGENCY: Advertising/Full-ServiceAGENCY: DigitalAGENCY: Event/ExperientialAGENCY: Graphic DesignAGENCY: Healthcare MarketingAGENCY: Influencer/Word-of-MouthAGENCY: Marketing CommunicationsAGENCY: Media Buying & PlanningAGENCY: Promotional MarketingAGENCY: Public RelationsAGENCY: Shopper MarketingAGENCY: Other AgencyBRAND: Aerospace & EngineeringBRAND: AgricultureBRAND: Apparel/AccessoriesBRAND: AutomotiveBRAND: Business ServicesBRAND: Computers/Computer ProductsBRAND: Construction/ContractorsBRAND: ConsultingBRAND: Consumer Electronics/GamingBRAND: Consumer Packaged GoodsBRAND: Energy/Natural ResourcesBRAND: Entertainment/Recreation/SportsBRAND: Financial ServicesBRAND: Food & BeverageBRAND: Government/AssociationsBRAND: InsuranceBRAND: ManufacturingBRAND: Pharmaceutical/HealthcareBRAND: Restaurant/Food ServicesBRAND: RetailBRAND: TelecommunicationsBRAND: TransportationBRAND: Travel, Leisure, Real EstateBRAND: Utilities & ChemicalsBRAND: Wholesale/DistributionTECHNOLOGY: Ad TechTECHNOLOGY: CommerceTECHNOLOGY: Content MarketingTECHNOLOGY: InternetTECHNOLOGY: Mar techTECHNOLOGY: MobileTECHNOLOGY: SearchTECHNOLOGY: Social MediaTECHNOLOGY: Other TechMEDIA: Digital/MediaMEDIA: Film/VideoMEDIA: MagazineMEDIA: NewspaperMEDIA: OutdoorMEDIA: RadioMEDIA: TelevisionMEDIA: VR/AR/ImmersiveMEDIA: Other MediaOTHER: Education/SchoolOTHER: LibraryJob Level*---Chief Marketing OfficerChief Executive OfficerChief Digital OfficerChief Innovation OfficerOther C-levelBoard / Owner / Chairman / PresidentManaging Director / General ManagerExecutive Vice PresidentVice President (SVP, VP)DirectorManagerAccount ExecutiveStrategistNon-Manager (associate, coordinator)Professor / StudentOtherJob Function*---Account ManagementAdministrativeAnalyticsAudience Development / CirculationBrand ManagementBusiness DevelopmentCreativeDigital / Online Media ManagementeCommerceEditorialEducationEvent ManagementFinanceHuman ResourcesInformation TechnologyInnovationManagementMarketingMedia Buying / PlanningOperationsProduct ManagementProductionPublic RelationsResearchSalesOther Yes, I want to receive emails from Adweek about products, services and events that they feel may be of interest to me. 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To update your preferences, click here.FacebookTwitterLinkedinFeedInstagram Influence Be Damned: Kahlúa Is Creating an Art Exhibit of Instagram Photos That Got Zero Likes Agencies AgenciesGroupM Names New Global CEOby Erik OsterAgenciesIPG Reports Healthy Q2 Performance Despite Losses in USby Minda SmileyOmnicom’s DDB Names New Global and North American Creative LeadershipBBDO New York Names Agency Veteran as Global Chief Marketing OfficerMartin Sorrell’s Thoughts on New Words in Merriam-Webster Dictionary, From ‘Influencer’ to ‘Buzzy’With Sesame Street’s Help, Ad Council Urges Autism Screenings for KidsBored at Work? A Job Service Injected Its Spokeswoman Into Real Videos to Catch Your EyeHow Americas for Possible’s CCO Embraces Her Competitive SpiritView more in Agencies > Brand Marketing VoiceBrands Can Change the Narrative, Especially Around the Stigmatization of Feminismby Sarah JenkinsVoiceAdvertising World, Why Are We Not Embedding Climate Change Discussions Into Our Boardrooms and Campaigns?by Deb MorrisonAdidas Ramps Up Sustainability Efforts With Increased Focus on Recycled MaterialsHow 50-Year-Old Fla-Vor-Ice Became an Enduring American Summertime StapleLeading Women Took the Stage at Adweek’s Women Trailblazers EventJohnson’s Baby Powder Isn’t the First Product to Scare the Hell out of ConsumersAdvertisers Need to Pay More Attention to the Weather When Planning CampaignsIt’s Time Brands Add Genuine Consciousness Into Their Marketing MixView more in Brand Marketing > Creativity AdFreakCheez-It and Boxed Wine Come Bundled Together in This Unexpected Summer Collaborationby Shannon MillerAdFreakCats Movie Trailer Unites the Internet Under One Shared Message: ‘WTF Did I Just Watch?’by David GrinerVelcro Celebrates Its Apollo Legacy With a Perfectly Chosen Cover by Walk Off the EarthBud Light’s ‘Area 51’ Can Design Began as a Joke, but Now Might Become RealHeinz’s Craving-Inducing New Ads Launch Its First Brand-wide UK Marketing Push in a DecadeVW Marks Apollo 11’s 50th Anniversary With Its Own Moonshot: Going Carbon Neutral by 2050Parents Might Recognize These Humorous Signs of a Kid Running on an Empty Tank‘Your Wildest Hot Dog Dreams Can Come True.’ Oscar Mayer’s Wienermobile Is Now on AirbnbView more in Creativity > Digital Social Pro DailyInstagram: Here’s How to Mute Someone’s Posts on Your Feedby Brandy ShaulRetailAlibaba Is Courting US Small Businessesby Lisa LacyPinterest Is Adding Well-Being Activities for Its UsersQueen’s ‘Bohemian Rhapsody’ Video Topped 1 Billion Views on YouTubeHow AI Encourages Marketers to Be More Thoughtful With DataTwitter Taps WhatsApp’s Gap Kim as New Head of Global Business MarketingOn the Podcast: Talking Martin Sorrell, Amazon Prime Day and CatsInstagram: Here’s How to Delete a CommentView more in Digital > Programmatic Publishers & PlatformsTo Attract Millennials, BBC News Launches Worklife, Powered by New Techby Shoshana WodinskyProgrammaticDynamic Podcasting Promos May Finally Be Nearing a Tipping Pointby Patrick KulpProgrammaticNot All Ad Fraud Originates Overseas. Law Enforcement Is Starting to Look Closer to Homeby Ronan ShieldsProgrammaticThese 2 Startups Want to Change the Way We Think of Offline Attributionby Shoshana WodinskyView more all coverage > TV / Video Streaming & OTTPandora and Astrology.com Do the Most Leo Thing Ever to Celebrate Leo Seasonby Sara Jerde40 Years BoldNBC, Nielsen, WarnerMedia and Spotify Execs on What Adweek Means to Themby Chris AriensNYT’s Medical Mystery Column Diagnosis Becomes Netflix DocuseriesThe Biggest Questions We Have For the TV Industry Going Into 2019 TCA Summer Press TourOur 10 Favorite TV-Themed Activations at Comic-Con 2019Why Erin Andrews Can’t and Won’t Comment on the NFL National Anthem Kneeling ControversyWarnerMedia Staffs Up Original Content Team at HBO MaxAs Traditional TV Evolves, Television Rating Systems Remain the SameView more in TV / Video >