Readers’ Pick for Ad of the Year; Most-Watched Shows of 2020: Tuesday’s First Things First
Welcome to First Things First, Adweek’s daily resource for marketers. We’ll be publishing the content to First Things First on Adweek.com each morning (like this post), but if you prefer [...]
Finance Firm Oarex Secures $50 Million Credit Line to Shore Up Liquidity in a Recovering Sector
Digital is a bright spot for an otherwise hard-hit advertising industry.
Ad-Tech Firms Are Paying Their Bills, but Concerns Linger
Programmatic
The industry is showing signs of life and facing a busy Q4 after an extreme slowdown.
How Ad Tech Is Recovering After a Rocky Summer
How ad tech is paying its bills again in 2020.
Defector Media Goes Subscription-First in a Fluctuating Digital Market
The website made up of mostly former Deadspin staffers will launch in September.
Ad-Tech Firms Seek Financial Relief (and to Save the Cookie)
The coronavirus' impact on Q2 ad spend compounds existing stressors.
Teads Curbs Revenue Guarantees as Ad-Tech Industry Braces for Cuts
Platform invokes force majeure as GumGum proposes extended payment terms.