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Experts expect Google to give its tech stack a shake-up to ward off a breakup.

Plus, Barnes and Noble pulls diverse book covers campaign.

Paul Knegten and Bill Schild join the buy-side startup.

Privacy Sandbox initiative will seek open standards to support the ad-funded web, but not without casualties.

Investors cite 'fundamental disruption' of the holding group model as the reason behind the ongoing investment.

Startup Ogury raises $50 million on its trove of user-provided data.

The companies set aside earlier differences on how best to target users across devices.

One company has 165 meetings over just 2 days.

Ad tech’s biggest independent player proposes ‘cutting off' lower-tier DSPs.

Amazon, Adform and Flashtalking are believed to have probed its ad server business with potential management buy-out of Peer 39.