Search: "beeswax"

Google Chrome Will Phase Out Third-Party Cookies by 2022

Privacy Sandbox initiative will seek open standards to support the ad-funded web, but not without casualties.

The Holding Group Model Is Undergoing Fundamental Disruption

Investors cite 'fundamental disruption' of the holding group model as the reason behind the ongoing investment.

The Privacy Zeitgeist Means User Consent Is the New Key to Investment

Startup Ogury raises $50 million on its trove of user-provided data.

‘Client Demand’ Leads MediaMath to Integrate With LiveRamp

The companies set aside earlier differences on how best to target users across devices.

Why Dmexco Matters to These C-Suite Execs

One company has 165 meetings over just 2 days.

The Trade Desk Ruffles Feathers With Controversial Unified ID Solution Rollout

Ad tech’s biggest independent player proposes ‘cutting off' lower-tier DSPs.

Who Are the Leading Candidates to Buy Sizmek’s Remaining Assets?

Amazon, Adform and Flashtalking are believed to have probed its ad server business with potential management buy-out of Peer 39.

Beeswax Introduces ‘Bid Models’ to Power In-House Programmatic Strategies

It's the company's way of bringing walled garden algorithm outside of the walled gardens.

A Look at Who Is and Isn’t Ready for the End of the Programmatic ID Era

Not even the duopoly will see the upcoming changes unscathed.

Impact Announces $75 Million Funding Round to Promote Company Growth

They're hoping for regional expansion and potential acquisitions.