YouTuber Grace Helbig Made a Poke Bowl in a Moving Kitchen To Promote Glad Press’n Seal

Video brings whimsy to household product

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Glad is on a mission to show just how durable its Press’n Seal plastic food wrap is.

In the spirit of “show, don’t tell,” the brand is going about achieving this in an amusing way: tapping influencers to conduct wacky stunts that test the strength of Press’n Seal.

Last year, YouTube series “My Drunk Kitchen” host Hannah Hart made a burrito while hanging upside down. In the nearly five-minute video, she struggles to place toppings on a tortilla without making a mess while pondering the safety of being inverted for a long time.

Of course, what Glad wants viewers to notice is that all of the toppings, encased in Press’n Seal, manage to hang upside down the entire time sans spillage.

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