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Keith Grossman, chief revenue officer at Bloomberg Media and a veteran of the New York media scene, has joined marketing and technology group Engine as chief operating officer. He made the announcement via a LinkedIn post and an email sent to all in his extensive network of contacts on Friday afternoon.
In the new role, Grossman will work closely with CEO Kasha Cacy, who joined Engine from IPG media agency UM last August. The new leadership team will focus on sales growth, new platforms and other marketing opportunities across the organization’s operations in the United States and Europe.
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