60 Minutes To Launch Weekly Web Series

Hey, 60 Minutes fans! Next Sunday, September 26, right after the 43rd season premiere of '60 Minutes', the popular television news magazine show will be launching its own web show called '60 Minutes Overtime.' Each week, '60 Minutes' will launch three original stories online, made up of behind the scenes footage of the weekly television broadcast. In addition, a new site will be launched for the series at 60MinutesOvertime.com with enhanced sharing and feedback capabilities, breaking the popular series into the social media scene. The new series was announced on the CBS News website. According to the announcement, the first of the online segments will be promoted on Sunday's '60 Minutes' televised premiere, and will direct fans to the '60 Minutes Overtime' website. Programming will be overseen by Bill Owens, the executive editor at 60 Minutes. Owens will be working closely with the show's Executive Producer Jeff Fager and staff members to create the extra content for each weekly episode of the online show. Fager talks about the reasoning behind launching the online series. He says, "So much goes into the reporting of a '60 Minutes' story and often there's more original material that doesn't make the broadcast, or interesting back stories we don't get to share with the viewer. Now we have a place to do that. This is an exciting new platform for '60 Minutes' and a terrific opportunity to expand our content online." '60 Minutes Overtime' will show a new side to the popular television news series, which has been entertaining CBS viewers since 1968. The vice president of CBSNews.com, Mark Larkin, says, "'60 Minutes Overtime' is going to be the only place where people can see a different side of '60 Minutes.' The correspondents telling stories about their stories is the kind of thing that people are looking for on the Web." 60 Minutes will also be launching an iPad application to make the show available on the iPad for the first time. The launch of the web series, with shareable content, paired with this iPad application launch should cement 60 Minutes' spot as a strong force in the news on social media, as well as on television. It will be interesting to see how successful the online news show will become, and how 60 Minutes will take off in the world of social media. I'm really excited to see just what '60 Minutes Overtime' will have to offer, and to watch to learn more about what goes in to producing a show of this magnitude. Do you plan to watch '60 Minutes Overtime' on Sunday? What do you think of the idea of 60 Minutes turning to web video after more than half a century of television broadcasts?

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60 Minutes To Launch Weekly Web Series

Megan O'Neill

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Megan O'Neill