OgilvyOne Expands Pitney Bowes Relationship
Brand Marketing
NEW YORK — Following a project to get mailing equipment maker Pitney Bowes through last fall’s Anthrax scare, WPP Group’s OgilvyOne, New York, has picked up an assignment to do [...]
Class Action Suit Filed Against L90
Brand Marketing
NEW YORK — Certain L90 officers allegedly misrepresented the true prospects of the company in an effort to boost the price of its stock, according to a complaint filed Thursday [...]
McQuerter Group Execs Open Red Door
Brand Marketing
NEW YORK — Two former executives from McQuerterGroup, an advertising and public relations agency in San Diego, have launched Red Door Interactive. Reid Carr and Amy Carr start the Internet [...]
Cordiant Renegotiates with Banks
Brand Marketing
NEW YORK — Cordiant Communications Group is close to completing the renegotiation of its banking covenants meant to reflect the change in its operating performance. The London-based holding company said [...]
Allen & Gerritsen Cuts 5-10% of Staff
Brand Marketing
BOSTON — Allen & Gerritsen, the largest independently owned advertising agency in New England, unexpectedly dismissed at least a half-dozen staffers earlier this week.Andrew Graff, president of the shop in [...]
Reef Selects Juxt Interactive
Brand Marketing
SAN FRANCISCO — Juxt Interactive has been tapped by beach sandal and footwear company Reef to handle its online advertising efforts, the interactive agency said Wednesday. Juxt, based in Newport [...]