Alex Bogusky Sparks an Ad Campaign With a Tweet [Video] | Adweek
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Even a Tweet Can Become an Ad Campaign [Video]

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Today, we look at a Seattle agency that has posted 64 straight quarters of profit; why Kellogg's went from boxes to bottles; and, how a tweet turned into an ad campaign for Liberty Mutual.

Links:

Kellogg's Call to Breakfast Skippers

This Agency Keeps Collecting Hits in Seattle 

Injured U.S. Skier Stars in New Ad
 

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