Rebecca Campbell, president of the ABC O&Os has named William Burton the new president and GM at KGO-TV in San Francisco. Burton, an almost-lifer at ABC, has been with the company since the Cap Cities days as a promotions writer/producer at WPVI in Philadelphia.
Since 2006, Burton has led ABC’s O&O digital media initiatives. Before that, from 1994-2006, Burton was VP of Programming and Director of Creative Services at KABC in Los Angeles. He got his start in TV at KUSA in Denver as a promotions writer/producer.
Burton takes over for Valari Dobson Staab who left ABC for NBC in April where she oversees NBC’s O&Os as president of NBC Local Media group.