WABC Anchor Uses Dying Cat to Promote Show

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By Kevin Eck Comments


WABC anchor Bill Ritter does an instagram video everyday to promote the New York ABC owned station’s newscast.

He and his co-anchor Sade Baderinwa act out short scenes covering subjects in the news like the dangers of sugar and The Oscars.

Yesterday, he let viewers know he was putting his family cat down. He wanted everyone to know he was there for them because “We’re like family.”

TVSpy knows how hard it is to lose a family pet. But we’ve never seen one used to boost ratings.