Raycom has named Lyle Schulze VP & GM of WIS in Columbia, S.C.
Schulze comes to the NBC affiliate from WCTI–WFXI-WYDO in Greenville-New Bern-Washington, North Carolina market where he has been the president and GM since 2010.
“I am excited about the opportunity to join WIS-TV and be a part of the heritage of such a great station,” said Schulze. “My wife Maureen and I look forward to living in and becoming a part of the wonderful community here in Columbia.”
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Before WCTI-WFXI-WYDO, Schultze was corporate VP of Programming, VP and GM of KMIR-KPSE in Palm Springs, Calif. VP & GM of WSYM in Lansing, Mich., and GM of WAZE in the Evansville, Ind. market He’s also worked at KHWB and KPRC in Houston, WJZY in Charlotte, and WITI in Milwaukee, Wisc.