Chris Gegg has been named news director for Hearst Television’s Milwaukee ABC affiliate, WISN. Gegg succeeds Lori Waldon who left for Hearst’s KCRA–KQCA in Sacramento.
“Chris is a proven news leader with the right skills and experience to oversee our newsroom and take it to the next level,” said Jan Wade, president and general manager of WISN in a posting to the station’s website. “I am also delighted that he has Midwest roots, knows our state well, and values the most important people we serve — our viewers.”
Gegg comes from Madison’s WMTV where he is credited with successfully rebuilding and rebranding weather coverage in the Madison news market. Previously he was executive producer at ABC affiliates WXYZ in Detroit and WKRN in Nashville, TN.