San Francisco Bay Area ABC owned station KGO has announced an agreement with Univision owned station KDTV to collaborate on stories they say would be of interest to both their audiences.
The stations will share news content and also cross promote newscasts. The agreement is part of a larger expansion of the relationship between ABC and Univision. The press release said the collaboration is the first of its kind in the SF Bay Area market.
“Our alliance with ABC7 in the Bay Area is a local progression of our relationship with ABC,” Raul Rodriguez, VP and GM of Univision’s San Francisco Radio/Television said in a statement. “The addition of the Bay Area to the roster of existing relationships reaffirms our commitment to informing, educating, and empowering the Hispanic community in the region.”
“We are very happy to work on all our platforms with KDTV and Univision, the premiere Spanish-language television brand on stories and information impacting our distinct set of consumers,” said William Burton, president and GM of KGO.