KFSN, the ABC O&O in Fresno, is set to become the latest station to debut a 4 p.m. newscast in the timeslot that used to belong to “The Oprah Winfrey Show.”
The station will air re-runs of “Oprah” until the new broadcast launches on September 12, according to The Fresno Bee. A new set has been built for the program, which will be anchored by Graciela Moreno (pictured, left) and Christine Park alongside meteorologist Kevin Russo.
Dan Adams, who is president and general manager of KFSN, told The Bee that he considered several options for the 4 p.m. hour, but decided on the newscast because the station has been successful in other ratings periods.
Since Oprah’s last broadcast in May, a slew of stations nationwide have launched newscasts to fill her timeslot. One of them, Denver’s KCNC, already eliminated the broadcast for lack of ratings traction, although it was only on the air a few short months.