In 2016 DMA Rankings, D.C. Moves Up One Spot, Tampa Up Two

By Chris Ariens Comment

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The U.S. has lost nearly 500,000 TV households in the last year, according to the Nielsen rankings of the top local TV markets.

The 2015-2016 study, out today, puts the total number of TV households at 113,314,430, a loss of -494,480 from last year. Compared to the 2013-2014 study, the loss is -2,496,400, down -2.2 percent.

In the Top 10 markets, only 5 grew their TV households: Dallas (5), San Francisco (6), Washington, D.C. (7), Atlanta (9), and Houston (10). New York (1), Los Angeles (2), Chicago (3), Philadelphia (4), and Boston (8) lost TV homes.

The only mover in the Top 10: Washington, D.C./Hagerstown, MD is now No. 7 ahead of Boston/Manchester which drops to No. 8. D.C. added +34,740 TV households while Boston lost -11,750.

The biggest mover in the Top 20 is Tampa/St. Pete jumping up two spots, from 13 to 11, pushing Phoenix to 12 and Detroit to 13. Cleveland swaps spots with Orlando, with the Ohio city now 18 and the Florida city now 19. Both markets added TV households. Charlotte moves from 24 to 22, which pushed Pittsburgh to 23 and Portland, OR to 24.

Here are the full listings from Nielsen

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